SOSIALISASI DIGITAL MARKETING PRODUK AGRIBISNIS PADA GURU DAN SISWA-SISWI SMK N 1 SEBERIDA KABUPATEN INDRAGIRI HULU

Abstrak

This community service aims to socialize the concept and application of digital marketing for agribusiness products to teachers and students of SMK N 1 Seberida, Indragiri Hulu Regency. The activities were conducted through workshops and hands-on training that provided practical understanding of effective digital marketing strategies. The results demonstrated an increase in participants’ knowledge and skills in utilizing digital technology to promote agribusiness products, which is expected to strengthen entrepreneurship and competitiveness in the agribusiness sector among local students and educators.